HELP //The Road To Recovery

As the war against terror continues, the need for charitable assistance deepens.

Help for Heroes, a cause solely focused on the rehabilitation of our soldiers, have taken to the men’s underwear market in their latest attempt at increasing their … Read More

/Bluebuck – Life is One Big adventure

Confident, strong and unashamedly masculine, the Bluebuck chap has been severely under-catered for…. until now. Absent of designer “un-subtle” branding, Bluebuck have created an amazing collection of pants which please the image conscious guy who adopts an understated approach to … Read More

Pompous Pants…

Get your summer pants drawer sorted with the hottest pants from this season’s collections.Read More

Magnetic Female Underwear at Selfridges…That Is All

Some will call this a gift that will offer benefits for both the giver and the receiver. Others may just label it as a bit of a novelty. We at Sartorial Male will describe Letetia Schulenbergs creation as a gift … Read More

Signs of a Saucier Christmas from Selfridges

It seems that, for the designated fans of a woman dressed in something a little more adventurous than the average garments, are very much in luck this Winter.

As Christmas beckons, and the shopping centres cram themselves with … Read More

Aussiebum Gives our Bulge a Boost

Contrary to my own belief that contemplation over whether my own package was ‘in this season’ would be ridiculous, underwear company Aussiebum have made it official…..Big is Back.Read More

Aussiebum Say Pants to Convention with MyDay Range

Formerly, even the notion of having any item of clothing which dictated the day of the week that you should wear them on hadn’t exactly screamed out class. To be honest, the first thing that crops into the mind … Read More